A hustle can pay you good money, but a hustle isn’t always sustainable and you cannot leverage the value created.
So, what do you do?
Turn your hustle into a Money-making Business that requires lesser effort and resources to create more benefit.
Here’s how to go about it.
Create a Long-term View
You need a vision to achieve long-term sustainable impact.
While your hustle could be a good way to utilize your skills and talents to make money, it can quickly become draining when there is no big picture to look up to.
A long-term view will help you acquire more relevant skills, take bigger risks, and attract better people to work with you.
Put a System in Place
Good systems drive results without too much friction.
You could be a freelancer, a husting designer, or a weekend warrior, but having the right systems in place will help you achieve more than what you could do on a scattered schedule.
Systems are the big difference between running a side gig and running a full blown business.
You could easily x10 your income just by putting the right systems in place, even as a sole entrepreneur.
Create a Value Add or Impact
Every successful business I know created a unique value that is irresistible to clients and unbeatable by competitors.
You need that to go from a hustler to a Money-making business.
So, how do you go about that?
Solve important problems or fill an important need for customers.
Find a small niche with a big problem and over-deliver on your proposition.
Become a big goose that always delivers the golden eggs, and your customers will always pay you what you ask.
Create Bigger goals
The main reason why I hate the word ‘hustle’ is because it puts you into a small mental space.
You feel like you are in a box, begging for whatever crumbs the wind might blow to your side.
That is the reason why hustlers stay small.
You need to come out of that mental space and start creating bigger goals.
It is not about what you do, but how you do it and how you position to offer that value to the world.
That is why brands like Zappos are not your regular footwear shop even if they sell almost the same shoes as the roadside shoemaker.
Create Bigger goals of where you want to take your product or service to. The worst thing that could happen is that you’d fail.
You’d fail regardless if you don’t create those goals, so why not?
Make Cash Flow the Ultimate Goal
Apart from being the best at what you do, cash flow should be your ultimate goal.
Turn that hustle mentality into a cash generating machine.
There is nowhere in the world where a company with huge cash flow goes broke, even if they operate on a deficit.
So, intentionally create sales systems that generate consistent cash flow, and you’ll almost never have a money problem.
You could do this by creating a digital marketing funnel that is working round the clock, or hire a long list of affiliate marketers pushing your products or services.